For deck & pergola builders · more enquiries from your ads

Turn the ad clicks you already pay for into genuine deck enquiries.

Most people who click your ad look around, then leave without calling. Deck Designer gives them a reason to stay: they design their own deck in 3D, on your website, and verify their mobile to see the result. You get a real enquiry instead of a lost click.

See it on your website in seconds.

Enter your website address and we'll show the Deck Designer under your own website's header, in your colours. Free, nothing to sign up for.

Usually ready in about 20 seconds. It's a quick automatic mock-up; a real setup is tuned to match your site properly.
Enquire about your area Try the designer

Stop paying for clicks that never call

Deck builders spend a lot on Google Ads, and every click costs money whether or not the visitor gets in touch. The problem usually isn't the ad. It's that a page of photos and a contact form doesn't give a homeowner who is still deciding anything to do.

A usual ad landing page
  • A homeowner clicks your ad. You pay for the click.
  • They see photos, a few words and a contact form.
  • They're not ready to ask for a quote yet, so they hit back and click the next builder's ad.
  • The few who do enquire often just want a price over the phone, or leave a wrong number.
The same click, landing on Deck Designer
  • The same homeowner, the same cost per click.
  • They start designing their own deck against their own house. It's interesting, so they stay on your site instead of going back to the search results.
  • Every minute they spend shaping it, choosing boards and adding stairs, they're picturing you building it.
  • To send you their design, they verify their mobile. So the enquiry is a real person, with a real number, who already knows what they want.
  • You call with their design in front of you, and the conversation is about booking a site visit.
Point your deck ads at the designer. Use your Deck Designer page as the landing page for your deck and pergola ad groups only. Your ad spend stays the same; the aim is for more of those clicks to become enquiries. The designer sits on its own page, so your home page and your other ad groups are not touched. A 3D view is heavier than a normal page, so try it on your phone over mobile data before you switch your ads to it. Test it fairly. We can't promise you a number, because every area and every account is different. The fairest test is a Google Ads experiment: it splits your deck ad clicks between your current landing page and the designer page over the same weeks, so the season can't skew the result. Run it for 6 to 8 weeks. Compare enquiries per 100 clicks, then the numbers that pay the bills: site visits booked and jobs won on each side. Start designer leads as a secondary conversion. We set up each designer lead to count as a conversion in your own Google Ads account, so the numbers are there without any extra work. If you use automatic bidding, start it as a secondary conversion (tracked, but not used for bidding), or give it a lower value than a phone call. Otherwise Google may chase people who enjoy designing rather than people who ring. Once you see designer leads turning into jobs, let it count for bidding. The break-even is low. If your clicks cost you around $200 for each enquiry now, the $150 yearly fee pays for itself with one extra enquiry a year. On your own website ($300) it takes two. Keep your phone number and contact form on the page too, and count every enquiry (calls, forms and designs) on both sides of the comparison.

How it works

1
Add it to your websitePaste one line of code into your website, or use your own hosted page on deckdesigner.com.au. We help set it up.
2
Homeowners design in 3DShape, height, boards, stairs, balustrade and pergola, in 3D.
3
They verify by SMSTheir design comes through to you only after a code to their mobile.
4
You get the leadAn email straight away with their mobile, postcode, design and plans. Call and book the site visit.

Why it is worth it

$100s
If you use Google Ads, you know how quickly hundreds of dollars can go on clicks that never call
$150
a year, for every verified homeowner with a deck already designed

The yearly fee is on top of what you pay for clicks, so it has to earn its keep. It does that when more of your clicks become enquiries, and when fewer site visits are wasted.

They arrive having spent time on their design and knowing what they want, so the first call is about booking a visit, not starting from scratch. An hour's drive and measure for someone who was never going to build can cost you more than a year of Deck Designer.

One flat yearly fee, unlimited leads

Hosted page
$150
a year · your own page on deckdesigner.com.au
On your website
$300
a year · built into your own site, plus the hosted page
  • No lead fees and no credits. Every verified lead is included, however many you get.
  • Hosted page: a page in your name and colours, like yourbusiness.deckdesigner.com.au, to link from your site, ads, emails and socials.
  • On your website: the designer sits inside your own site, so visitors never leave it, and each lead counts as a conversion in your own Google Ads. It only works on your web address.
  • Every lead email has a link to your own leads page: all your leads in one list, with their mobile, postcode, design and plans, and how many you have had this month. You sign in with a code sent to your mobile.
  • Leads from your designer are yours alone. They are never shared with or sold to another builder.
  • Paid yearly. No lock-in contract, renew each year if it is working for you.

Bonus: listed on deckdesigner.com.au

When a homeowner designs a deck on the main site in a postcode you service, you are shown alongside other local builders in random order. Nobody is favoured. Included in both plans at no extra cost, as free extra exposure while the site grows.

Be clear on what it is

This is a lead generation tool, not a quoting tool. It gets you a warm introduction. Measuring, engineering and your proper quote are still yours to do at the site visit.

No prices on your site. Homeowners see their design, not a materials list or retail prices, so the first number they hear is your quote. It also gives DIYers nothing to shop with: no materials list, no quantities, no product links. The plans they download show the design and its sizes, with your name and number on every page.

What homeowners are told

Before they see their design details they confirm it is a draft only, to be checked by their builder, a carpenter or an engineer before they buy or build.

Get Deck Designer for your business

Leave your details and Bill will be in touch.